Business coaching · Gatineau, Quebec

Business coaching that rewires how you lead, decide, and grow

Most founders don't need another framework. They need someone who'll ask the question they've been avoiding. Insight Coach exists for that moment — and everything that follows it.

Book your clarity call
Business coaching session between coach and entrepreneur in a modern office

Self-diagnostic

Which of these sounds like your week?

If two or more ring true, you are exactly who we built this practice for. These are not character flaws — they are signals that your business has outgrown the operating system you are running on.

You are the bottleneck

Every decision circles back to you. Your calendar is full but your business feels stalled. Delegation attempts collapse within two weeks because the standards exist only in your head.

Revenue is up, margin is flat

You have grown headcount and revenue but profit margin hasn't moved in three years. You suspect you are buying growth instead of building it, and the spreadsheet confirms it.

Your best people keep leaving

You have lost two or more strong performers in the last eighteen months. Exit interviews are polite but vague. The real reason is a leadership culture issue nobody has named yet.

Strategy sessions produce plans, not change

You have done off-sites, hired consultants, filled whiteboards. Six weeks later the org snaps back to its old shape. The problem is not the plan — it is the pattern underneath it.

The process

Four phases, no fluff

We do not sell a twelve-month retainer you forget about by month three. Each phase has a clear deliverable, a decision gate, and a reason to stop if the value is not there.

1

Excavation (weeks 1–2)

We map your decision architecture: who decides what, how fast, and with what information. We interview up to five key people in your orbit — co-founders, direct reports, a board member — to surface the pattern you cannot see from inside it. You receive a written diagnostic within ten business days.

2

Confrontation (weeks 3–5)

This is where most coaching programmes go soft. We present the uncomfortable findings and co-design a ninety-day operating shift. It might mean restructuring your leadership team, killing a product line, or rewriting how you run meetings. Nothing is off the table.

3

Installation (weeks 6–14)

Bi-weekly coaching sessions plus async access. We hold you accountable to the operating shift while helping you navigate the resistance — from your team and from yourself. We track three to five leading indicators we agreed on in phase two.

4

Release (week 15+)

We taper to monthly check-ins. The goal is to make ourselves unnecessary. If your indicators are moving in the right direction, we hand you a self-coaching protocol and step back. You keep the framework; we stay available for quarterly recalibrations.

Proof in numbers

Anonymized outcomes from recent engagements

+38%
Average gross margin improvement
Measured over 12 months, n=14 clients
4.2×
Return on coaching investment
Median across all engagements since 2022
−62%
Reduction in founder decision load
Self-reported weekly decisions delegated
91%
Client retention through full programme
Only 3 of 34 engagements ended early
Modern coworking environment where business coaching clients collaborate

Investment

Three ways to work together

Every package begins with the excavation phase. You can upgrade or pause at any decision gate — no lock-in contracts, no penalty for honesty.

Excavation only

$2,400 one-time
  • Full decision-architecture audit
  • Five stakeholder interviews
  • Written diagnostic report
  • One debrief session (90 min)
Start here

Advisory retainer

$1,600 /month
  • For post-programme clients only
  • Two sessions per month
  • On-call for critical decisions
  • Cancel any month, no penalty
Inquire about availability

Common questions

Before you reach out

Is this therapy or consulting?

Neither. Therapy explores your past; consulting hands you a playbook. Coaching sits between them: we help you see the patterns driving your current decisions and build new ones. We will refer you to a therapist or a strategy consultant if that is what you actually need — it has happened, and it is always the right call.

Do you work with startups or only established businesses?

Our sweet spot is businesses between $500K and $15M in annual revenue — typically three to fifty employees. At that stage, the founder's habits are the single biggest lever. Pre-revenue startups benefit more from accelerator programmes; we are happy to recommend a few.

Can sessions happen remotely?

Yes. About 70% of our clients work with us over video. The excavation phase benefits from at least one in-person visit if you are in the Gatineau–Ottawa corridor, but it is not required. We have coached founders across Canada, the northeastern United States, and western Europe.

What if I realize coaching is not what I need?

That is a perfectly valid outcome of the excavation phase. If the diagnostic reveals that your real constraint is a capital structure issue, a hiring gap, or a personal health concern, we will name it clearly and connect you with the right specialist. You pay only for the work completed.

How quickly can we start?

We take on a maximum of six active clients at any time to maintain depth. Current lead time is typically two to four weeks. Book a clarity call and we will confirm availability within 48 hours.

Get in touch

The first conversation is free — and surprisingly useful

A clarity call is 30 minutes. No pitch deck, no pressure. We will ask you three questions about your business, and you will leave with at least one insight you did not walk in with. If we are the right fit, we will outline next steps. If not, we will tell you.

45779 Waters Junction, J8X 1A1 Gatineau, Quebec, Canada